Technology

Technology topics for Technology

Etiquette for Business Email Marketing

Oct 17 2014

Etiquette doesn't  just apply to your table manners; it applies to email marketing too.  How we write emails when communicating with our current and potential customers ...
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More on Two-factor authentication

Change your passwords

Oct 9 2014

As I mentioned in a previous post on Two-factor Authentication, no matter how strong you make your password, your best protection for ultimate security is ...
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Tips to grow your email subscriber list

Sep 19 2014

All business owners know that they need to get the word out about their business in order to grow and to stay top-of-mind with customers. ...
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Two-factor authentication

Sep 6 2014

Two-factor authentication (abbreviated to 2FA) is a process involving two stages to verify the identity of an entity trying to access services in a computer ...
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What Small Businesses need to know about SEO

Search Engine Optimization

Aug 26 2014

Over the past few years, Google has been the leader in search engine optimization (SEO).  In its efforts to provide people the most relevant, spam-free results, ...
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Use Creative Subject Lines to Get Your Email Opened

Aug 13 2014

As a small business owner, you know that email marketing is a great way to reach your clients.  However, your client's email inbox is a ...
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How Small Business Owners View Technology

Small Business Owners confused by technology options

Jul 26 2014

Earlier this year, a study was conducted by Brother and SCORE  showing that 72 percent of small business owners said that this year, they expect new ...
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Is Your Website Homepage Effective?

Jul 14 2014

When you search online for a new product or service, how often have you arrived at the site and asked "I don't even know where ...
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My journey to stronger online security

Jun 26 2014

Being in the Information Technology industry for over 35 years, I have always been very diligent in information security with applications and websites I've developed. ...
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How to get found on the Internet?

Jun 14 2014

Business owners constantly ask us this question ... and for good reason. The use of the Internet as a marketing channel has made search engine optimization (SEO) ...
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Use Web Analytics to Improve Customer Engagement

Google Analytics

May 28 2014

If you have a business website, your site should have the ability to produce comprehensive web analytics. You should have use of analytics tools to ...
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Disaster Recovery Planning

Plan ahead - Disaster Recovery Planning

May 21 2014

Your business uses Information Technology to quickly and effectively process information everyday. Our employees use email, phones, and smart phone apps and services to communicate ...
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Breaking up is hard to do: Windows XP – The end of a long OS relationship

Windows XP End of Life

Apr 4 2014

What does Windows XP end of life mean? Microsoft has provided support for Windows XP for the past 12 years. But now the time has ...
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A primer on Virtual Desktop Infrastructure (VDI)

VDI

Mar 8 2014

What exactly is Virtual Desktop Infrastructure (VDI) and is it the right solution for your small or mid-sized business? This article will look at a high ...
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Small Business Email Marketing

Email Marketing

Mar 2 2014

Email marketing is still one of the most effective ways to communicate with your customers. However, simply sending out bland messages with all text and ...
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Small Business Technology Trends for 2014

Technology Trends for 2016

Feb 14 2014

Many of the technologies that have been used by large companies over the years are making their way into small and mid-sized businesses (SMBs). Here ...
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Common Small Business Website Mistakes

Web Design Mistakes

Feb 6 2014

Your website is a critical marketing tool for small businesses in reaching new customers, nurturing current customer relationships and building credibility in the market. However, ...
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Making the most of Email as a Productivity Tool for Your Business

Email as a productivity tool for your business

Jan 23 2014

Do you find yourself spending hours sifting through junk mail, spam, or other irrelevant messages to find the emails that are important to your business? ...
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Can Cloud Services help your Small Business?

Cloud Computing

Jan 7 2014

Time to re-evaluate your existing technology infrastructure The vast majority of small and mid sized businesses (SMBs) plan to ditch at least some of their ...
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18 tips to make Google Calendar better

Google Calendar Tips

Jan 3 2014

Google Apps for Business is one of the best suite of products for your business for as little as a few dollars per user per ...
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New Year … New Password … Make it STRONG

Dec 31 2013

Have you changed your password recently? The New Year is a great time to ensure your security of your passwords by changing them. At a ...
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Do you have a handle on all your business documents?

Document Management

Dec 23 2013

Document Management is a hot topic for many businesses. Document Management has many definitions, from converting paper files to digital form, which makes all files ...
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Microsoft to drop support of Windows XP on April 8, 2014

Dec 19 2013

Microsoft Windows XP support expires on Apr 8, 2014. What does this mean for you and your business? An unsupported version of Windows will no ...
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